Stop wasting budget on shared audiences

Instantly see how much your influencers’ followers overlap and invest only where your reach grows.

Why Audience Overlap Matters

When running multi-influencer campaigns, up to 40% of reach can be duplicated if you pick creators with similar audiences.
The Avalan Audience Overlap Tool helps you:

Detect shared followers between influencers
Identify unique reach and real campaign potential
Optimize your influencer mix to maximize ROI

How it works

Enter influencer usernames – e.g. @patriciapangersic and @grilogang
We analyze follower networks using Avalan’s global influencer database (80M+ profiles)
Get a detailed report showing:
- Overlap % of followers
- Unique vs. shared reach visualization

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👉 How to check audience overlap?
Manually checking audience overlap means opening follower lists and scrolling forever. Not fun. We built a smarter way. Enter the influencers you want to compare and get the overlap instantly.

Need to do it for more than two? Join Avalan today.